Privacy Policy

Last Updated: ‎July 31, 2024

Concord Academy (“Concord Academy,” “we,” “our,” or “us”)‎ is committed to protecting your privacy. This privacy policy (“Privacy Policy”) applies to the Concord Academy Web site, www.concordacademy.org (as well as any mobile application, features, ‎widgets, ‎‎plug-ins, content, downloads or other services) ‎that posts a link to this page (collectively, the ‎‎“Site”)‎, regardless of how ‎you access or use them, whether via personal computer, browser, laptop, tablet, mobile phone or ‎other device (each a “Device”).‎ This Privacy Policy covers how Concord Academy collects, uses, shares, and processes personal and other ‎‎information and data of users of our Site. To the extent that we provide you with ‎notice through our Site of different or additional privacy policies or practices (e.g., at ‎the point of collection), those additional privacy policies shall govern such data collection and ‎use‎.  

By using or accessing our Site or by submitting information to Concord Academy, you consent to ‎the terms of this Privacy Policy.‎

In addition to reading this Privacy Policy, please review our Terms of Use, which governs your use of our Site. If you do not agree to our Terms of Use ‎and the collection, use and sharing of your information as detailed in this Privacy Policy, please ‎do not access or otherwise use our Site or any information or content accessible on ‎our Site.‎

We reserve the right to change this Privacy Policy at any time, and we will notify you of changes by posting the new Privacy Policy on our Site and updating the effective date of the Privacy Policy. Your use of our Site following the ‎posting of an updated Privacy Policy constitutes your acceptance of such updated Privacy ‎Policy. We reserve the right to apply the amended terms to the information that we have already ‎collected, subject to any legal constraints. We will not, however, use your previously collected ‎Personal Information (defined below) in a manner materially different than represented at the time of collection. ‎To the extent any provision of this Privacy Policy is found by a competent tribunal to be invalid ‎or unenforceable, such provision shall be severed to the extent necessary for the remainder to be ‎valid and enforceable.‎

Please note that this Privacy Policy applies only to our information-gathering, use, and ‎‎dissemination practices in connection with our Site. This Privacy Policy does not apply to ‎‎any of our information practices conducted separately by Concord Academy outside of our Site.‎

Personal Information is information that is reasonably identifiable to an individual. We collect Personal Information from you for a variety of purposes and from a variety of sources. Please review the details of our practices below for more information. 

Personal Information Collected

We collect information from you in several ways, including when you choose to share ‎information with us by entering it through our Site and by using automated processes. We ‎also collect contact information, such as your name, address, email address and phone number, and the content of the communication, that you communicate with us  by email, mail, phone, text, chat, or any other paper or electronic form. We use this information to communicate with you. ‎We also collect information from current students for academic and administrative purposes through PowerSchool. Please review PowerSchool’s privacy policy for more information here: https://www.powerschool.com/privacy/.

We collect your contact information when you subscribe to a newsletter or to pose a question to us through our “Inquire” page. We use this information to manage our communications with you and to communicate with you. If you wish to stop receiving email messages from us, you may opt-out of receiving email communications by following unsubscribe instructions in the email you received. Please note that you may continue to receive certain transactional or administrative email communications from us. 

In order to apply to Concord Academy as a prospective student, we may collect contact information, demographic information, such as geographic location, date of birth, gender identity, and application content, including academic history, standardized test scores, information obtained during admission interviews, short answer and essays, parental statements and consent forms, recommendations, and financial aid information. We use application information to contact the relevant parties with information regarding the application or to request additional information, to evaluate the applicant’s eligibility for admission, and facilitate and administer admissions-related events and initiatives.

We conduct research to understand how our operations and Site impact our alums and to compare to other academies in the marketplace. We may use Personal Information you provide as a prospective student or alum, or other Personal Information you directly provide to us to assist in such research. 

If you submit an application for employment, we collect your contact and demographic information, education, background and work history, employment interests, information obtained during interviews, and any other information you choose to provide. We use this information to evaluate your eligibility and candidacy for employment, to communicate with you before, during, and after the application process, and to facilitate the relevant application process and any hiring steps needed prior to employment. We collect and process your information through a third party, for more information about our processing activities please review ADP’s privacy policy here: https://privacy.adp.com/privacy.html?locale=en_US. 

If you register for or attend any Concord Academy event, such as an alum event, or open house event, we collect your contact and other relevant information related to the event and your attendance. We use this information to register you for the event, prepare for and administer the event, contact you about the event, and inform you about future events.

If you wish to make a gift to Concord Academy, you will be subject to our third party service provider’s terms of use, which can be found here: https://go.givecampus.com/terms-of-use/. If you make a gift to Concord Academy, our third party service provider will collect your name, contact information and payment details, including the amount and recurrence of the gift. This information is used to process your gift, communicate with you regarding your gift and to maintain our internal records and accounts. If you wish to modify your recurring gift, please contact us using the information located in the “Contact Us” section below.

Automated Information Collection 

 In addition to any information that you choose to submit to us via our Site, we and our third-party service providers may use a variety of technologies that automatically (or passively) store or collect certain information whenever you visit or interact with our Site (“Usage Information”). This Usage Information may be stored or accessed using a variety of technologies that may be downloaded to your Device whenever you visit or interact with our Site. To the extent we associate Usage Information with your Personal Information we collect directly from you through our Site, we will treat it as Personal Information.

This Usage Information may include:  

Tracking Technologies. We may use various methods and technologies to store or collect Usage Information (“Tracking Technologies”). Tracking Technologies may set, change, alter or modify settings or configurations on your Device. A few of the Tracking Technologies include, without limitation, the following (and subsequent technology and methods later developed):

Tracking Technologies Usage. We may use Tracking Technologies for a variety of purposes, including: 

You may be able to set your browser settings to use our Site without cookie ‎functionality. Please note that if you block cookies, some Site functions and services may ‎be unavailable and we will not be able to present personally-tailored content and ‎advertisements to you. Your browser may provide you with some options regarding ‎cookies. For more detailed information about how to disable or administer your ‎cookie settings in your web browser, please refer to the applicable page for the ‎browser you are using:‎

You can withdraw your consent to allow for cookies, change your browser settings, ‎and delete the cookies already stored on your computer at any time. Please note ‎that if you delete, or choose not to accept, cookies, you may not be able to utilize ‎the features of the services on our Site to their fullest potential.   ‎

Turning off third-party cookies

You can turn off certain third-party targeting/advertising cookies by visiting the ‎Network Advertising Initiative: https://optout.networkadvertising.org/?c=1 and by ‎visiting Google:‎ https://tools.google.com/dlpage/gaoptout‎.‎

Use of Collected Information

We collect information about Users from our business partners and service providers, including application management providers, standardized test administrators, and Web site operators. This information may include contact information, demographic information, health and medical information, educational and professional history, institutional affiliations, background checks, and performance reviews.

We may use the information that we collect from you, including Personal Information, to develop, maintain, improve, and operate the Site, to personalize the user experience, to communicate with you to provide technical or administrative support, and to prevent, investigate and provide notice of fraud, unlawful or criminal activity, unauthorized access to or use of Personal Information, the Site or our data systems. We may use your information to process your ‎requests ‎and to provide you with information that may be of interest to you. We may anonymize or aggregate your ‎information for marketing and actuarial purposes. We may use your information to enable you to use certain Site features. We may also use the ‎information that we collect to customize your experience on our Site, to investigate and respond to your inquiries and communicate with you, to enforce our Terms of Use, and to meet our legal, regulatory, judicial, and institutional obligations and policies or to inform a legal proceeding. We may also use the ‎information we collect from you for additional purposes with your consent.‎

Sharing of Collected Information 

We may share the information that we collect from you, including Personal Information, with ‎third parties for a variety of purposes. For example, we may share information with service ‎providers who assist us in our business operations and assist with our provision of the Site to you. We may also share information where required ‎by law or to satisfy any applicable law, regulation, subpoena, government request, or other legal ‎process. We may also share information with third parties, including law enforcement, to protect ‎this Site, to fight fraud and identity theft, to ensure the integrity and operation of our organization and systems, to protect the rights, property or safety of Concord Academy, its administrators, employees, faculty, students or others, and to enforce our Terms of Use. We also ‎reserve the right to share the information that we collect with our subsidiaries and affiliates for ‎marketing and other business purposes.

We may share aggregate information about Site users with certain third parties. This information shows user activity as a whole rather than on an individual basis; such aggregate information cannot be reasonably used to individually identify you. We may use such aggregated information we collect about Site users to continue to improve our Site for you.

Other Web sites and Links

The Site contains links to other web sites and services that are not operated by Concord Academy. Please note that when you click on a link to one of these Web sites, you are exiting our Site to go to another provider. Concord Academy is not responsible for the content or privacy practices of these other services or web sites. We suggest that you read the privacy policies of these providers, as their practices and policies may differ from ours.

We may provide certain parts of our Site in association with third parties, such as ‎promotional partners or affiliates. These “co-branded areas” will identify the third party. If you ‎choose to use these co-branded areas, we may share your information with the identified third ‎party, and that third party may also collect information from you, in addition to the information ‎that we collect, as described above. You should review the privacy policies of those identified ‎third parties to understand how they collect and use information.‎

Analytic Services and Targeted Ads 

We use third-party analytics services, like Google Analytics, to collect, monitor and analyze data we collect through our Site to, for example, better understand how our Site is used and to improve its functionality.  These third-party analytics services may track details about your online activities over time and across different Web sites.  These services may also allow us and others to provide you with targeted advertisements or other content that you may be interested in based on your online activities.

The Google Analytics service tracks and reports web site traffic and provides us insight into behavior information relating to visitor age, gender and interests.  Google Analytics Demographics and Interest Reporting give us insight into behavior to help us understand browsing behavior and give you a better experience when you visit our Site. You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings. 

These third-party services have their own privacy policies addressing how they use such information. We recommend you review their privacy policies. If you want to prevent your data from being used by Google Analytics, you may wish to take advantage of Google Analytics’ currently available opt-outs for the web.  

If you would like to learn more about targeted ads that may be based on your online activities, and the choices that you may exercise for certain sites and advertisers, you may wish to visit the Network Advertising Initiative or the Digital Advertising Alliance.

Our Commitment to Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of Personal Information, we have put in place reasonable physical, electronic, and managerial procedures to safeguard and secure the Personal Information we collect online and we make good faith efforts to store your Personal Information in a secure operating environment. ‎ No data transmission over the Internet, mobile networks, wireless transmission or electronic storage of information, however, can be guaranteed 100% secure. Please note that we cannot ‎guarantee the security of any information you transmit to us.‎

Region-Specific Disclosures

Information collected through our Site is maintained in the United States. The countries to which we transfer Personal Information may not have the same data protection laws as the country in which you initially provided the information. By submitting Personal Information to Concord Academy, you agree that Concord Academy may maintain the information in the U.S. and share the Personal Information as described in this Privacy Policy.

Children’s Privacy

Concord Academy does not use the Site to knowingly solicit data from or market to children under the age of 13. The Site does not sell products for purchase by children. No person under 18 years of age should disclose information on the Site without the involvement or consent of a parent or guardian.

Please visit www.consumer.ftc.gov/topics/kids-online-safety to learn more about protecting children privacy.

How to Contact Us

We appreciate your questions or comments about this Privacy Policy, our Site, or your dealings with Concord Academy. Please contact us at:

166 Main Street
Concord, MA 01742

(978) 402 2200
communications@concordacademy.org